Cirem Beverly Hills | Pharmaceutical Cosmetics
Q. Can you tell us a little bit about your background and how you got started in the beauty business?
We were born in a family-owned pharmacy with a passion for effortless wellness for all of our patients. Our specialty was in compounding, and we enjoyed helping our patients with our unique services. We noticed the increased demand for skincare, especially with our celebrity patients, as well as, unfortunately, the negative side effects that often ensued with almost all of the prescription-only ingredients in our formulas.
Q. What inspired you to start your company and create your brand?
Our initial inspiration came from the complaints of our patients who were using the typically harsh, prescription-only ingredients often prescribed by their physicians. We knew that we could source better, more effective ingredients without the side effects, as well as utilize our unique formulation techniques to make superior solutions to the many skincare problems that we saw. After the overwhelmingly positive feedback we received, we knew we were onto something.
Q. What makes your brand different from other beauty brands?
We developed a unique absorption technology called Rapid Absorption Technology™. This can be found in all of our products. Clinically tested, our products are absorbed better and faster than most on the market. This ensures that our rich ingredients do not merely sit on top of the skin after application, but are effectively absorbed in seconds.
Q. What is your most unique product, and why?
Our most unique and popular product to date is our HCR 3-IN-1 Serum. This combines Retinol, Vitamin C, and Hyaluronic Acid, three ingredients not often conveniently found in one formula. Also clinically tested, this product offers 260% moisturization upon first application and 100% moisturization even after 24 hours.
Q. Without giving away too many of your secrets (smile)—what do you anticipate your growth to be next year, and what is your direction for the future of the brand?
With the launch of our Cirem Cares tour in May of 2018, we started to grow organically on social media. We plan on being a formidable company by this time next year. Using quality ingredients is really the key to our formulas. Everyone who tries them does see a difference and comes back for more.
Q. Finally, what gets you out of bed in the morning—what is your daily motivation?
Being thankful for everything we have received and continue to receive more than motivates us in helping others and setting up charitable events. We are very fortunate to understand what charity means and have the chance to help others. Making people beautiful on the inside is way more important than any appearance. Once people understand that it is better to be loved, than feared, they will understand the true secret of unlocking positivity in their lives.
Born in a Pharmacy – Perfected through Research
Cirem’s promise is to deliver pure and honest results through the use of the world’s finest, rare and sumptuous ingredients, regardless of the cost. Cirem continues to push the boundaries by marrying new and old technologies, borrowed from both pharmaceutical and cosmetic worlds alike. Cirem proves that quality always conquers quantity with each and every packaged bottle. It is this same integrity that sets the Cirem standard.