Tag Archives: Valued Consumers

How To Win Friends and Influencers, A Case Study

headshot-2AUTHOR: Kim Huynh, Tribe Dynamics Research & Reporting

If you’ve made it this far, congratulations! You’re well on your way to becoming a savvy influencer marketer. To review the steps we’ve covered so far, let’s walk through what a successful brand/influencer relationship might look like. In this case, we’ll be looking at the collaboration between Tarte and content creator Nicol Concilio. Continue reading How To Win Friends and Influencers, A Case Study