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Distribution/Retail

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Birchbox talks Beauty

Birchbox burst onto the beauty industry scene in 2010 with their product sampling model.  Women of all ages immediately embraced it- what better way to try new beauty products than in a pre-packaged box delivered to your doorstep? Since then, Birchbox has grown to encompass different markets, including expanding their services to Europe.
We sat down with Katia Beauchamp, Founder and Co-CEO of Birchbox, to see what the company has been up to since its launch.

CPNA Retailer’s Corner

Ian Ginsberg is a fourth generation chemist and the owner of C.O. Bigelow Apothecaries, a 168-year old apothecary tucked amid the bustling chic of New York City’s West Village. They believe in the highest quality products and they travel the world scouring for items that make a difference in the way you look and feel. For decades the landmark store has been a destination spot for discerning New Yorkers. Today, Bigelow continues to draw a cross section of dwellers, from celebrities to fashionistas, to neighborhood fans that cherish the rarity of their old school approach. We ask Ian what he sees as the next trend in beauty and what inspires him.